
AI Overviews – which pages Google cites in AI answers
Search Console now shows how many times a site appeared in AI answers. I checked it on two client sites – here is which pages get cited, and why those ones.
A WooCommerce store in Krakow, in the starter version: around ten products in a few categories, standard payment and delivery methods, nothing you will not use in the first year. If sales pick up, the same store grows – you do not rebuild it from scratch.

If you recognize your situation below, a straightforward WooCommerce store may be the sensible next step.
The starter store makes sense when:
It is a good place to start – you have a working store, and you are not buried under an admin panel with hundreds of options.
Something else fits better when:
In those cases it is better to talk about a bespoke project, or to start with a larger business website.
The price depends mostly on how many products you have, how deep the categories go, and any extra integrations. Two example versions below – the exact figure comes after a short call. Prices are net; invoices are issued in PLN.
The starter WooCommerce store for small businesses – around ten products in a few categories, with standard payment and shipping methods.
A WooCommerce store with a bespoke design instead of an off-the-shelf template – matched to your brand rather than to WooCommerce defaults.
Want the store visible in Google Maps too? See Google Business Profile – optimization from €225 net.
Beyond the price of the site itself, budget for:
I do not provide legal services. A store's documents are a bigger matter than a business card site, because they cover selling to consumers, returns and complaints – they should come from a qualified lawyer, or from a template a law firm publishes. I build the pages, the consent checkboxes at checkout and the store configuration around the documents you get from them.
Tell me about the business and roughly how many products you have – I will put together a starter WooCommerce proposal that fits.
No obligation. You get a price range and a recommendation.
What clients say
Reviews from businesses I helped get found online
"Completely professional and very easy to work with from the start. Michał built my company website efficiently, with care for every detail, and it took almost nothing from my side. Big plus for the optimization for Google and AI – the site and the profile are already bringing in the first enquiries and new clients. Reliable, easy to reach, honest and good quality - I recommend working with Michał :)"
"Highly recommended 🙂 Professional help configuring the website, quick to respond and everything explained in plain language. The whole thing went smoothly 🙂"
"Completely professional and a great attitude to the client. Delivered on time, with care for every detail. Quality of the highest order. Reliable, hard-working, attentive and transparent, and of course fair prices - highly recommended!"
"I recommend Michał, he takes building a website and a Google Business Profile very seriously. He explains everything well and turns what the client pictures into something on the screen ☺️"
"I have had the chance to work with Michał on several projects. He pays a lot of attention to detail without losing sight of the whole. He cares about how the product looks. I remember working with him very warmly :) Definitely recommended!"
"Working with Michał was pleasant and very fast. It started with going through what I needed and expected from the website, then came the design, and from the design to the site going live took literally a few days. He listens carefully and turns the client requirements into finished solutions, often suggesting what else could be added so the result brings the most benefit. I recommend this company with full confidence and will be back with other projects!"
"Michał quickly fixed how my website worked. He gave me a lot of valuable advice. I warmly recommend his services."
Reviews were written in Polish on my Google Business Profile and translated here. The originals are on the profile.
The Start version starts at €1200 net and the Custom version with a bespoke design from €3250 net. The Custom version has no product limit, so the final figure depends on the scope and I quote it individually after a call. Polish VAT (23%) is added where it applies and invoices are issued in PLN. The full list is on the pricing page.
The starter version assumes a limited number of products and categories – enough to launch sensibly without complicating the admin panel. We agree the exact number together, based on what you sell.
Yes. WooCommerce is flexible – you can add products and categories, and later extend the store with more features (payment integrations, stock management, a newsletter).
Yes. Launching the starter version includes going through the standard payment and shipping methods, so a customer can finish an order without trouble.
We can build the store as an extension of an existing business website, or as a separate install. If you are starting from nothing, we will talk through whether a business website plus a simple store is better, or WooCommerce straight away.
Let us talk about your situation – together we will work out whether the starter WooCommerce store makes sense, or whether another step comes first.
No obligation. You get a price range and a recommendation.
Notes on websites, Google Business Profiles and getting found online, based on data from sites I actually run.

Search Console now shows how many times a site appeared in AI answers. I checked it on two client sites – here is which pages get cited, and why those ones.

You run a business online and wonder whether a Google Business Profile makes sense? I explain when it is worth setting one up, and when you can skip it.

What does an air conditioning company website need? A gallery of completed jobs, local SEO, a list of services – and what it costs. An example from Krakow: migrating acref.pl from Joomla to Astro.
Other services you might need.
I am based in Krakow and work with businesses across southern Poland, and remotely with the rest of the country. A video call and the phone cover it. Prices on this site are in euro – that is the figure you agree to; the invoice comes from a business registered in Poland and is issued in PLN at the National Bank of Poland rate.
Tell me what you sell and roughly how many products you have. I will send back a price range and a schedule within one working day.